How to Start Selling on Daraz Pakistan: Complete Guide

Getting Started on Daraz

Daraz.pk is Pakistan's largest e-commerce marketplace with millions of active buyers. Starting a Daraz store is one of the lowest-risk ways to enter e-commerce.

Registration Steps:

• Visit sellercenter.daraz.pk

• Create a seller account with your CNIC

• Complete shop profile and verification

• Add bank account for payments

• List your first products

Creating Product Listings

High-converting Daraz listings include:

• Professional product photos (minimum 5 images)
• Detailed descriptions with keywords
• Competitive pricing
• Accurate specifications
• Fast shipping options

Pricing Strategy

Factor in all costs when pricing:

• Product/import cost
• Daraz commission (8-15%)
• Payment processing (2.5%)
• Shipping costs
• Return allowance (5-10%)

Calculate your net earnings with our Daraz Fee Calculator.

Growing Your Sales

• Run Daraz campaigns during sale events (11.11, 12.12)
• Maintain 4.5+ star rating
• Respond to customer queries within 24 hours
• Use sponsored product ads
• Offer free shipping on orders above Rs. 500